Today we have a guest post from danapop. I love her thoughts (and amazing photos) on artful spaces.
As a freelance writer, I spend the majority of my time at home, specifically, in my office. The space I’ve created in that office is calming and conducive to my work, in many ways.
At least, I thought. But, several months ago I started writing and working as a retail associate at Bella Cucina Artful Food in Atlanta. Since then, it really got me thinking about aesthetics and what they actually bring to your world … particularly how they translate into the work you produce.
The Bella Cucina brand is taking what appears to be a fairly simple cooking concept of jarred pestos and sauces, but taking it about ten steps further with gorgeous labels and packaging on classic shaped jars. Not to mention the goodness in the jar … all the freshest and highest quality ingredients. The end result seamlessly blends a flagship space into something that is beyond delicious in a jar. It’s beauty inside and out and taking food from something you inhale to something you cherish and use as a means of nourishment in more than one way. That’s no easy task in today’s world of stressed-out-dinner-in-front-of-the-television families.
But, ultimately what it all comes down to is the Bella space. The beauty in that sacred place … the old farmhouse table, the nod to Atlanta with the hoopskirt inspired shades, married with Italian product and European design. The cleanness of the line in general gives it the proper backdrop for someone to be visionary.
So, working here, it makes me mindful of the space I create both on the page, and in my life. And it makes me seek more creative-types and notice more beauty within the simplicity of my surroundings.
–Dana Hazels Seith
Posted on Fri, March 19, 2010